Social Networks, ‘Promiscuity’ and User Value

An article in The Times today caught my eye. Based on research by Parks Associates, it focuses on the ‘promiscuity’ of social network users and how many use several networks. The behaviour of these ‘internet tarts’ is evidence, apparently, according to Robert Jones, of Wolff Olins that “grand operatic brands no longer work.” Wolff Olins, …

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Search Engine Optimisation Resource

It’s all SEO at the moment and anyone who is selling from a website needs to be taking time to optimise their appearance in search engines. There’s a load of guff out there but this is a useful, sober look at what matters and what doesn’t. http://www.seomoz.org/article/search-ranking-factors

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